For most SMEs, finding an SEO company that meets their exact demands is a somewhat daunting task, based on the number of SEO companies out there alone. Making the right selection is, therefore, of utmost importance as selecting an inappropriate provider is disastrous regarding your rankings on search engines, social media and your business’s bottom line.
Keep the following tips in mind to find an SEO company that serves your purpose well.
As the saying goes, know yourself, and in this case, know your goals. You have to work out what your exact needs and targets are, and your roadmap to accomplishing them. You may have visibility as a top priority item, or extremely active on social media to enhance your brand awareness.
Once you have worked this out, find an SEO service and you can start shortlisting the companies working in these spheres, and finally zero in on one.
Find Success Stories
You should also ask for full details of the success rate of your proposed vendor. Any successful company working in SEO and social media will automatically let you have full details of their success stories when they make an initial presentation to you. On the other hand, avoid a firm who dodges the issue.
Make it a point that you can reach your provider by telephone and not only by email. This would help you clear issues and doubts, if any, and get updates on your campaign’s status in a jiffy. Like the above, avoid an SEO company that does not even give a telephone number.
It is also advisable to get multiple quotes from all proposed companies, as it will surprise you to learn how prices vary even among the top SEO service providers. That said, remember that cost is not the prime deciding factor. The most reasonable bidder, it may turn out, uses illegal or unethical SEO techniques such as spam, which subsequently can severely tarnish your brand’s image and derail your efforts beyond repair.